Case Study: Improving Census Response During a Pandemic

Census Response Generation:
ATLCounts Pilot Program Results

Despite a strong operational plan, the 2020 Census has been delayed and plagued by the pandemic.  The national self-response rate stands at 63%, as the U.S. Census Bureau works to meet its mandate to finish field work by the end of September.

In partnership with Advocacy Data, a Washington DC based Political Consultancy, Advangelists tested a new, modern approach to help Atlanta meet the challenge of increasing Census response… <read more…>

Case Study includes an explanation of the ATL Counts program, detailed results, and additional learning/best practice as captured from the campaign.

Contact [email protected] for more details.